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Welcome to our series aimed at spotlighting BIER projects. As part of our Member and Stakeholder spotlight series, which features the individual leaders within BIER member companies and stakeholder organizations, our project spotlight series highlights BIER member companies.
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Creating spaces for social connection and fostering a sense of belonging at the workplace is important to drive the overall wellness of its people.
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From mindfulness workshops to workout programs to open conversations about wellbeing and a slew of benefits designed to support mental health, Bacardi sites across the globe are committed to driving a positive impact in the lives of people.
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The Hispanic Heritage Foundation and Bacardi U.S.A., Inc. are proud to announce the launch of the second annual Visión Verde grant, a $100,000 initiative designed to empower Latinx/Hispanic entrepreneurs within the beverage alcohol service, sales, and hospitality industries.
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Building for a stronger tomorrow in the hospitality industry includes having talent with the skills to serve up great cocktails with confidence and a smile.
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Colin Asare-Appiah, Trade Director of Culture and Lifestyle at Bacardi, is been honored with this year’s Tales Visionary Award by the Tales of the Cocktail Foundation.
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Stephanie Macleod, Director of Blending, Scotch Whisky for Bacardi, has been named Master Blender of the Year by the International Whisky Competition (IWC) 2024 for a sensational sixth consecutive time.
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The Wildlife Habitat Council (WHC) has recognized family-owned spirits company Bacardi with an award for its work to protect the river running through its BOMBAY SAPPHIRE® gin distillery.
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Today, the NAACP announces the next iteration of the Backing the B.A.R. (Business Accounts & Retailers) Acceleration Grant Program sponsored by Bacardi U.S.A. offering $100,000 in grants to the industry.
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For the Bacardi Heritage team, no two days preserving the company’s heritage are alike. In between documenting historic spirits bottles and sharing the stories that make up the business’ 162+ years of history, Bacardi archivists embarked on a multi-year project in 2021.
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This Earth Month and throughout the year, bartenders and brands are reframing sustainability as a creative challenge – utilizing novel processes and harnessing innovative flavors that don’t just limit harm, but actively conserve the natural environment.
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Giving back to communities has been part of the legacy of family-owned Bacardi since it began the business more than 160 years ago.
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In this position, Boinot has pledged to champion representation for women in Cognac, who have played an important but largely invisible role. "I aim to bring visibility to our work, inviting more women and younger generations to Cognac’s possibilities in the process,” she added.
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Family-owned Bacardi continues to expand Shake Your Future, its free training program designed to help unemployed and underrepresented young adults build careers in the mixology world.
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As a family-owned business, Bacardi is always thinking about the legacy we will leave for future generations and about reshaping the future of the spirits industry, giving everyone an opportunity to belong and thrive.
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Laura Jenkins is UK & Ireland Lead HR Business Partner at global spirits giant Bacardi. She tells Personnel Today how no two days in the HRBP role are the same, and how a commitment to inclusion means staff stick around.
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In 2023, Dewar’s swept the blended scotch categories in the International Whisky Competition, along with McLeod’s triumph as Master Blender of the Year.
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This Women’s History Month at Bacardi, we’re shining a spotlight on the countless women past, present and future who contribute to the company’s enduring legacy.
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Family-owned spirits company, Bacardi is once again changing lives in Madrid and Barcelona as it invites 30 young adults to take part in its free bartender training program, Shake Your Future.
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More than 160 years since the company was founded on the Caribbean island of Cuba, Bacardi is still family owned. The company’s 9,000 employees around the world are united by three cultural pillars, Fearless, Family and Founders, and refer to one another as ‘Primos’.
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Family-owned spirits company, Bacardi is today launching Shake Your Future in five cities across Italy.
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In 2024, expect to see the category’s elevation and transformation, with its growing popularity driving a new approach to moderation – The Sipping Spectrum – where NoLo moments become synonymous with choice, quality, flavor and forging social connections.
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Italian icon MARTINI has announced ‘Aperitivo Through the Ages,’ a unique collaboration with Google Arts & Culture that aims to bring the brand’s rich 160-year heritage to life through a virtual showcase of historical artefacts.
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Bacardi’s female-led powerhouse comms team is small, mighty and clearly one its staffers love.
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Trial of pioneering new technology in collaboration with Hrastnik1860, reduces Greenhouse Gas emissions by more than 30%
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Family-owned spirits company, Bacardi has successfully completed the world’s first commercial production of a glass spirits bottle fueled by hydrogen in a trial that took place earlier this month.
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Bacardi Limited, the world’s largest privately held international spirits company, releases its fifth annual Bacardi Cocktail Trends Report, anticipating the key trends that will redefine cocktail culture and the spirits business in 2024.
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Recap of CSR stories on Business Wire
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After cutting single-use plastic from its gifting range, the family-owned spirits company is now cutting cardboard gift packs too
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Family-owned Bacardi has announced that it is not only cutting single-use plastic from its gift packs, it will also now reduce the number of cardboard gift boxes for some of its iconic brands.
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Congratulations are in order as Bacardi, the world’s largest privately held international spirits company, celebrates its debut on the World’s Best Workplaces™ in 2023 list presented by Great Place To Work® and Fortune magazine, coming in at #18.
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In response to the growing demand for trained bartenders and hospitality professionals in Bermuda, family-owned Bacardi, is excited to announce the commencement of applications for the second edition of Shake Your Future.
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Bacardi, the world’s largest privately held international spirits company, is celebrating its recognition by Forbes on the list of World’s Top Companies for Women 2023. Women in Leadership is among the key pillars of the company’s Belonging program, which strives to create a space where everyone is treated fairly and provided equal opportunities. Belonging at Bacardi is a global movement focused on creating programming, development opportunities and more in support of underrepresented groups, in
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Bacardi, the world’s largest privately held international spirits company, is celebrating its recognition by Forbes on the list of World’s Top Companies for Women 2023.
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The largest privately held international spirits company has installed 444 solar panels on the roof of its world headquarters building in Bermuda.
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Bacardi has been named one of the Best Workplaces in Europe. The family-owned spirits company was ranked number 20 in the multinational category on the list of 150 companies in Europe to receive this recognition.
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Bacardi Limited continues to change lives and help build the next generation of bartenders through its Shake Your Future program. In Bermuda, where the program launched earlier this year, the program has led to the win of the latest Taste of Bermuda Cocktail Competition.
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Bacardi Limited continues to change lives and help build the next generation of bartenders through its Shake Your Future program. In Bermuda, where the program launched earlier this year, the program has led to the win of the latest Taste of Bermuda Cocktail Competition.
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- NYCWFF Returns to EAT. DRINK. FEED NYC. and support God’s Love We Deliver, October 12-15, 2023 -
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PATRÓN® Tequila, the world's number one super-premium tequila, is celebrating its (agave) roots by creating a new Additive Free seal that will be unveiled across the PATRÓN core portfolio, rolling out this fall.
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World’s largest premium rum distillery launches new CHP system as another milestone towards the company’s ultimate Net Zero ambitions
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Bacardi, la mayor empresa privada internacional de bebidas espirituosas, celebra la inauguración de su nuevo sistema de cogeneración o generación combinada de calor y electricidad (Combined Heat & Power) en Puerto Rico.
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Bacardi, the largest privately held international spirits company, today celebrates the opening of its new Combined Heat & Power (CHP) system in Puerto Rico which will cut greenhouse gas (GHG) emissions of the iconic BACARDÍ rum brand in half.
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Family-owned spirits company Bacardi has achieved Wildlife Habitat Council (WHC) certification for its BOMBAY SAPPHIRE® gin distillery in Hampshire, England, recognizing its efforts to support local wildlife and biodiversity.
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In response to the growing demand for trained bartenders, family-owned Bacardi today announced that it is launching Shake Your Future in Germany. Shake Your Future is a special initiative giving young adults the life-changing opportunity to train as a professional mixologist.
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Family-owned spirits company Bacardi is launching a new initiative to introduce closed-loop packaging to the cruise industry this month, through a collaboration with Carnival Cruise Line ships and innovative circular economy technology company, ecoSPIRITS.
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Hip-Hop’s 50th Anniversary, Celebrity Hosts and Food Network Stars to Take Center Stage at the New York City Wine & Food Festival this October 12-15!
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Bacardi continues to bring Shake Your Future – a free, professional bartender training program for unemployed young adults – to more people.
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For generations, MARTINI has cared for the environment, for suppliers and their communities. The brand’s sustainability milestones are a reflection of Bacardi and its mission to be the most environmentally responsible global spirits company.
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The MARTINI Archives has partnered with Italgas Heritage Lab, specializing in digitization techniques, to digitize images of Terrazza MARTINI Milan.