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Yamaha U.S. Marine Business Unit joined forces with Roush® and Regulator Marine to reveal the world’s first hydrogen-powered outboard for recreational boats, to car manufacturers, automotive component suppliers and aftermarket equipment manufactures from around the globe during the 2024 Specialty Equipment Marketing Association (SEMA) Show, Nov. 4-8 in Las Vegas, Nev. Complimented by a hydrogen fuel system designed by Roush, to power the outboard, and a custom boat hull from Regulator Marine, th
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“Our work with hydrogen technology is a key part of Yamaha’s commitment to sustainability and innovation,” said Grant Suzuki, Yamaha U.S. Marine Business Unit Chief of Technology. “By collaborating with industry leaders and advancing hydrogen propulsion systems, we’re not only exploring new possibilities for carbon-neutral marine products but also ensuring the performance and reliability Yamaha is known for remain uncompromised.”This press release features multimedia. View the full release here:
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Industrywide 1 in 7 Powersports Customers Failed in their Attempt to Schedule Service
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On Friday, April 26, 2024, Yamaha Motor Corporation gave the first demonstration of a hydrogen-powered golf car at the Yamaha Marine Innovation Center in Kennesaw, Georgia, following a meeting of the Georgia Hydrogen Energy Braintrust, an organization that works with Georgia businesses, public and private partners, energy companies, universities, transportation agencies and others to elevate the state’s leadership position in hydrogen energy.This press release features multimedia. View the full
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Mutual values of sustainability and social actionSupporting Malaika towards her second Olympic Games
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College students from around the U.S. competed to develop print, video and digital campaigns promoting why ‘Cash is Best’ when donating to International disaster relief efforts