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Thanks to Crayola, children of many different backgrounds can have access to crayons that are reflective of their own skin tone.
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When their 5-year-old daughter Brooklyn came home with the idea to collect and donate crayons to the Children’s Hospital of Michigan, FCA employee Morris Brown and his wife jumped into action.
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The Crayon Initiative, which donates recycled crayons to hospitals while diverting waste to help the environment, is seeking sponsors to adopt a hospital.