National Life Holding Company, through its subsidiaries, provides a portfolio of life insurance, annuity, and investment products to help individuals, families, and businesses in the United States. It offers term, whole, and indexed and variable universal life insurance; fixed, indexed, and variable annuities; financial and estate planning services; financial protection services for individuals and families; and business transfer protection services. The company also provides retirement solutions for educators, non-profit, and governmental employees; 403(b) and 457(b) plans to various governmental employers and 501(c) (3) organizations; and policyholder information various formats, including SPARKs. In addition, it manages mutual funds and institutional accounts.